Robert Irvine's FitCrunch Protein Bar vs TRUBAR Cocoa for Coconuts TRUBAR Nutrition and Protein Bar
Robert Irvine's FitCrunch Protein Bar edges ahead on a protein + calorie + rating blend. Robert Irvine's FitCrunch Protein Bar scores higher in that blend because it offers more protein per serving (16g vs 12g), more protein per 100 calories (6.7g vs 6.3g).
Full side-by-side of protein, calories, macros, and protein density for Robert Irvine's FitCrunch Protein Bar and TRUBAR Cocoa for Coconuts TRUBAR Nutrition and Protein Bar below.
Robert Irvine's
Wins on: Protein, Sugar, Sodium, Carbs, Protein per 100 cal

Protein
16g
Calories
240
Protein per 100 cal
6.7g
Pros
- More protein per serving: 16g vs 12g.
- Better protein density: 6.7g protein per 100 calories.
Cons
- Higher calorie count: 240 vs 190.
- Weaker review score: 4.5 vs 4.7.
TRUBAR
Wins on: Calories, Fat

Protein
12g
Calories
190
Protein per 100 cal
6.3g
Pros
- Lower calorie load: 190 calories vs 240.
- Stronger shopper rating: 4.7 vs 4.5.
Cons
- Less protein per serving: 12g vs 16g.
- Lower protein density than Robert Irvine's FitCrunch Protein Bar (6.3g vs 6.7g protein per 100 calories).
| Metric | Robert Irvine's FitCrunch Protein Bar | TRUBAR Cocoa for Coconuts TRUBAR Nutrition and Protein Bar |
|---|---|---|
| Protein | 16gBest | 12g |
| Calories | 240 | 190Best |
| Sugar | 3gBest | 8g |
| Fiber | 2g | 2g |
| Sodium | 0.1mgBest | — |
| Carbs | 10gBest | 15g |
| Fat | 15g | 11gBest |
| Protein per 100 cal | 6.7gBest | 6.3g |
“Healthier” depends on your goal — here’s the real winner on every number we track, so two people with different priorities can both get the right answer.
- Protein: Robert Irvine's FitCrunch Protein Bar wins, 16g vs 12g.
- Calories: TRUBAR Cocoa for Coconuts TRUBAR Nutrition and Protein Bar wins, 190 vs 240.
- Sugar: Robert Irvine's FitCrunch Protein Bar wins, 3g vs 8g.
- Fiber: it's a real tie — both at 2g.
- Sodium: Robert Irvine's FitCrunch Protein Bar wins, 0.1mg vs —.
- Carbs: Robert Irvine's FitCrunch Protein Bar wins, 10g vs 15g.
- Fat: TRUBAR Cocoa for Coconuts TRUBAR Nutrition and Protein Bar wins, 11g vs 15g.
- Protein per 100 cal: Robert Irvine's FitCrunch Protein Bar wins, 6.7g vs 6.3g.
Robert Irvine's FitCrunch Protein Bar edges ahead on a protein + calorie + rating blend.
Robert Irvine's FitCrunch Protein Bar scores higher in that blend because it offers more protein per serving (16g vs 12g), more protein per 100 calories (6.7g vs 6.3g). This blend won’t match your priorities if sugar, carbs, or diet fit matter more to you than protein, calories, and rating.
Frequently Asked Questions
Robert Irvine's FitCrunch Protein Bar has more protein per serving: 16g versus 12g.
TRUBAR Cocoa for Coconuts TRUBAR Nutrition and Protein Bar is the lighter option at 190 calories, compared with 240 calories for the alternative.
Robert Irvine's FitCrunch Protein Bar is the more protein-dense pick at about 6.7g of protein per 100 calories.
"Healthier" depends on your goal: Robert Irvine's FitCrunch Protein Bar has more protein (16g vs 12g); Robert Irvine's FitCrunch Protein Bar has less sugar (3g vs 8g); TRUBAR Cocoa for Coconuts TRUBAR Nutrition and Protein Bar is lower in calories (190 vs 240). Neither is objectively the "healthiest" for everyone — see the pick-by-priority breakdown above, or try our free AI Snack Finder to get matched to your specific goal.
Robert Irvine's FitCrunch Protein Bar edges ahead on a protein + calorie + rating blend. Robert Irvine's FitCrunch Protein Bar scores higher in that blend because it offers more protein per serving (16g vs 12g), more protein per 100 calories (6.7g vs 6.3g). Because they are in the same category, this is a direct apples-to-apples comparison.
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