CLIF Builder's Protein Bar - Chocolate vs Wilde Chicken & Himalayan Pink Salt Protein Chips
CLIF Builder's Protein Bar - Chocolate edges ahead on a protein + calorie + rating blend. CLIF Builder's Protein Bar - Chocolate scores higher in that blend because it offers more protein per serving (20g vs 10g), the stronger user rating (4.5 vs 4.0).
Full side-by-side of protein, calories, macros, and protein density for CLIF Builder's Protein Bar - Chocolate and Wilde Chicken & Himalayan Pink Salt Protein Chips below.
CLIF
Wins on: Protein, Fiber
Protein
20g
Calories
280
Protein per 100 cal
7.1g
Pros
- More protein per serving: 20g vs 10g.
- Stronger shopper rating: 4.5 vs 4.0.
Cons
- Higher calorie count: 280 vs 130.
- Lower protein density than Wilde Chicken & Himalayan Pink Salt Protein Chips (7.1g vs 7.7g protein per 100 calories).
Wilde
Wins on: Calories, Sugar, Carbs, Fat, Protein per 100 cal
Protein
10g
Calories
130
Protein per 100 cal
7.7g
Pros
- Lower calorie load: 130 calories vs 280.
- Better protein density: 7.7g protein per 100 calories.
Cons
- Less protein per serving: 10g vs 20g.
- Weaker review score: 4.0 vs 4.5.
| Metric | CLIF Builder's Protein Bar - Chocolate | Wilde Chicken & Himalayan Pink Salt Protein Chips |
|---|---|---|
| Protein | 20gBest | 10g |
| Calories | 280 | 130Best |
| Sugar | 20g | 0gBest |
| Fiber | 4gBest | 0g |
| Sodium | — | — |
| Carbs | 30g | 9gBest |
| Fat | 10g | 5gBest |
| Protein per 100 cal | 7.1g | 7.7gBest |
“Healthier” depends on your goal — here’s the real winner on every number we track, so two people with different priorities can both get the right answer.
- Protein: CLIF Builder's Protein Bar - Chocolate wins, 20g vs 10g.
- Calories: Wilde Chicken & Himalayan Pink Salt Protein Chips wins, 130 vs 280.
- Sugar: Wilde Chicken & Himalayan Pink Salt Protein Chips wins, 0g vs 20g.
- Fiber: CLIF Builder's Protein Bar - Chocolate wins, 4g vs 0g.
- Carbs: Wilde Chicken & Himalayan Pink Salt Protein Chips wins, 9g vs 30g.
- Fat: Wilde Chicken & Himalayan Pink Salt Protein Chips wins, 5g vs 10g.
- Protein per 100 cal: Wilde Chicken & Himalayan Pink Salt Protein Chips wins, 7.7g vs 7.1g.
CLIF Builder's Protein Bar - Chocolate edges ahead on a protein + calorie + rating blend.
CLIF Builder's Protein Bar - Chocolate scores higher in that blend because it offers more protein per serving (20g vs 10g), the stronger user rating (4.5 vs 4.0). This blend won’t match your priorities if sugar, carbs, or diet fit matter more to you than protein, calories, and rating.
Frequently Asked Questions
CLIF Builder's Protein Bar - Chocolate has more protein per serving: 20g versus 10g.
Wilde Chicken & Himalayan Pink Salt Protein Chips is the lighter option at 130 calories, compared with 280 calories for the alternative.
Wilde Chicken & Himalayan Pink Salt Protein Chips is the more protein-dense pick at about 7.7g of protein per 100 calories.
"Healthier" depends on your goal: CLIF Builder's Protein Bar - Chocolate has more protein (20g vs 10g); Wilde Chicken & Himalayan Pink Salt Protein Chips has less sugar (0g vs 20g); Wilde Chicken & Himalayan Pink Salt Protein Chips is lower in calories (130 vs 280). Neither is objectively the "healthiest" for everyone — see the pick-by-priority breakdown above, or try our free AI Snack Finder to get matched to your specific goal.
CLIF Builder's Protein Bar - Chocolate edges ahead on a protein + calorie + rating blend. CLIF Builder's Protein Bar - Chocolate scores higher in that blend because it offers more protein per serving (20g vs 10g), the stronger user rating (4.5 vs 4.0). They sit in different categories, so format and texture may matter as much as the raw macros.
Get weekly protein snack picks
Data-ranked comparisons and new picks. No spam — unsubscribe anytime.